Magic Bottle

Challenge

As official sponsors of the 2022 Awwwards Conference in Amsterdam, we wanted to bring a piece of our creativity to the digital industry's biggest stage. Our idea? The Magic Bottle—an exclusive gift for attendees and the centerpiece of an immersive experience that reflected our spirit, craft, and playfulness.

Strategic Solution

To celebrate the 15th edition of the Awwwards Conference, we designed a limited-edition bottle and developed a digital experience to match. We crafted a bold, interactive website where users could explore, interact, and unlock the world behind the Magic Bottle—blending narrative, visuals, and web tech to spark curiosity and delight.

Awards & recognitions

FWA of the Day

Honorable Mention

Dev Awards

Site of the Day

Results

An original, playful activation that brought together storytelling, design, and technology—sharing a bit of our world with the global creative community.